Poles bought 4.1% less alcohol by volume over the last year but spent a record 40.4 billion zloty on it, an increase of 1.4%.
nielsen
Polish state TV to sue Nielsen for “unfavourable” audience measurements
“I believe that our viewership is much higher than that show by Nielsen,” says TVP’s boss.
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Poles drinking more gin, rum and non-alcoholic beer amid pandemic
Poles spent a record 39 billion zloty on alcohol in the past year, with a trend towards more expensive spirits.
